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Baton Rouge, LA
Working collaboratively as a sub-consultant to CJS, a Tampa-based design firm, Seth Harry and Associates developed the urban design and conceptual merchandising plan for a proposed mixed-use Town Center, as part of a planned residential community located alongside the Mississippi River, just south of Baton Rouge, Louisiana. The town center features a large central green facing the river, and includes retail, dining, entertainment, and hospitality uses, in addition to residential. A smaller square, located tangentially to the primary green, is intended to support innovative business start-ups related to specific regional music and entertainment industries.
In addition having primary responsibility for the Town Center, the firm assisted CJS with integrating the Town Center with the larger residential development, as well as with nearby existing uses, adding to the regional draw of the area.
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